Recent reports by the Economist Intelligence Unit (EIU) and Cisco about the importance of mastering big data for future corporate success should represent opportunities for information managers. Yet the latest Business Information Review (BIR) survey shows that information services are, as yet, little involved in big data projects. BIR also highlights other areas where info pros may be missing out, and reports that the most successful information services are the ones that are adding value through activities well outside their comfort zone.
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